The company intranet is kind of like the middle child in a family. We care about it, but its siblings usually get more attention. In this scenario, the siblings are external websites and social media channels. Websites always seem to get the makeover and the budget allocations when push comes to shove. Since social media is the last born, it’s the pride and joy of the company and leaders are focusing on this fun and energizing medium.
What many companies and leaders do not understand is that the intranet connects employees with the company and is an important engagement tool. Engagement equals happy employees, less turnover, increased innovation and savings on the bottom line. These things matter.



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