8 ways to get employees to comment on the CEO's blog

Whenever I talk about leaders' blogs on intranets, the same issue inevitably arises. It goes like this:

"My CEO/president/senior executive is blogging on the intranet, but employees won't leave any comments. He/she posted a really important/interesting item, but only got a few responses. He/she thinks it's not worth the effort if nobody is going to comment."

While I can't speak to each individual company or blog post, I can make some general recommendations about how to get employees to engage with leaders on their internal blogs...

Source: www.ragan.com Posted by adminadmin 179 days, 18 hours, 26 minutes ago
Tags: Communication, Content category: Content & Communication
Clicked: 27

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