Branding the Intranet - Adam Wasserman

Naming your intranet gives it a personality and broader appeal.

Just like a product on the store shelf or a piece of software on your computer, the intranet should be branded. A branded site goes a long way in improving the marketing around the site and increasing the traffic that the site receives. Branding the intranet is also the first step in creating a personality for the site, which helps employees relate to the internal tool. Give the intranet a personality The intranet can be a little intimidating for some of the less technical people in...

Source: www.prescientdigital.com Posted by adminadmin 177 days, 17 hours, 49 minutes ago
Tags: Strategy category: Management, Governance & Strategy
Clicked: 20

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