Content management equals continuous improvement - Gerry McGovern

Managing content can yield enormous rewards, but it requires a continuous improvement model.

I was recently testing a website with customers when a simple error became evident. I told the website manager about the error and he said they had already noticed it and would fix it in the next release. This was a basic error that should have been easy to fix. However, the website was being managed as a series of mini-projects. It will be over two months from the time the error was identified to the time it gets fixed.

Source: www.gerrymcgovern.com Posted by supportsupport 536 days, 20 hours, 5 minutes ago
Tags: Content, Content Strategy, Management category: Content & Communication
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