Intranet Lounge

Despite I'm convinced that Enterprise 2.0 is about people and not technology, it does not mean that technology is neutral. The way it's conceived and implemented can either be a catalyst or an inhibitor to new business behaviors people are exepected to adopt in their day-to-day work.

There's no need to go deep inside any large business' intranet to understand what I mean : the landing page is enough. A recent post by Gia Lyons about intranet and social platforms merger reminded me of many discussions I had with many organizations these last months (by the way it seems to be becoming a very trendy topic). Most of them are thinking of reiventing their intranet and the reasonning is always the same :

1°) We want something new

2°) We'll start with the landing page

3°) As every department / branch / part of the company wants its dedicated place on the landing page, the new landing page will look like the old one.

4°) Our reasonning seems to be right even if the conclusion seems to be wrong. What's the problem there ?

Source: www.aiimcommunities.org Posted by