One of the keys to a successful intranet is high quality, well written content, making it both useful and usable. Writing for the online medium is different from writing for paper. Staff typically scan a web page to determine if the information is relevant to them, and content has to grab them immediately.
Reviewing and rewriting content is a big job and cannot be done by the intranet manager alone. But training authors to write great content is a challenge, as most have never learnt to write for a specific audience.
This article outlines ways to help authors write content that is easy to find, easy to read and easy to use.



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