Thanks to Chris Mcgrath at Thoughtfarmer and to Richard Dennison at BT we now have an engaging and healthy debate about terms, naming and whether they matter.
One thing we know for sure is that employees, contractors and freelancers in any sized organisation could not give a hoot what the “tech stuff” they use in their day to day work is called. So why are those engaged in the intranet and digital workplace fields (myself included) so concerned with terminology? Probably because names gives us a sense of...



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