Start small, build quick, keep it cheap « Mark Morrell

While I was at the Employee Portal Evolution Masters conference I was struck by the number of organisations who were interested in using social media tools but were not sure what approach to take. To justify any investment funding you need to have a strong business case – even more so in these difficult economic times – that clearly shows the benefits to the organisation of adopting social media tools.  That justification has to have good reasons backed up by clear evidence of how it benefits the organi...

Source: markmorrell.wordpress.com Posted by markmorrellmarkmorrell 532 days, 3 hours, 24 minutes ago
Tags: beta test, bt intranet, business case, social media category: Management, Governance & Strategy
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