Executive blogs have the potential to be a genuinely powerful communication vehicle, but in our experience from countless intranets, they seem to frequently miss the mark. Here are a few observations which will help you improve the impact of blogging in your organisation. Thanks to @neil_jenkins for additional materials.

Observations from failing blogs

• Tend to be about the execs, but rarely by the execs resulting in a loss of important credibility. Readers need to believe that the words come from the purported author.

• Often an extension of other internal communication routines, resulting in them covering somewhat similar materials to internal news briefs or worse, press releases. Blogs are unique vehicles and should carry unique materials.

• They read like a diary (unsurprising given that’s often how they’re created). The result is that they often read like your children’s holiday report back (“on Monday I did…. On Tuesday I met with …”)

• They never ask for feedback from the employees. Lacking feedback loses one of the main contributors to a successful blog. A CEO’s blog is a virtual conversation with employees and we all know conversation is a two-way street.

Source: www.business2community.com Posted by admin 110 days, 5 hours, 19 minutes ago

I know we don’t need any more buzzwords, but at the same time, HR and corporate organizations really seem to hate calling their internal blog, wiki, networking and collaboration tools “Social” media. There is good reason for this as most organizations are not trying to encourage social behaviors at work, but professional networking, increasing connections, and sharing knowledge.

The tag “social” just does not work. What it feels like to me is that these are just digital interactions within the organization, and that’s quite high level, but in addition to the word “social” I personally don’t like the word “media.” To me, media is old school – it’s what I do consume when I pick up a newspaper or turn on the TV. I know that in a strict definitional sense, media is exactly what blogs and wikis are, but media does not allow for the interactive nature of the technology.

Source: systematichr.com Posted by admin 610 days, 10 hours, 42 minutes ago

The best way of course to search for up-to-date Enterprise 2.0-News is to throw on the Google search engine. Another additional way is to use the Google Blog Search function as it specifically allows you to search through current Enterprise 2.0 news on the most common blogs available on this topic.

Topic Blogs (e.g. Enterprise 2.0 Blogs) have risen to an excellent way of getting a quick overview as well as a deeper understanding of a topic you have not known much about before. So for people who are new...

Source: milosvujnovic.blogspot.com Posted by enterprisezweinull 629 days, 10 hours, 54 minutes ago

When I posted about the latest results for BT ‘BT Intranet 2010 benchmark results‘ I promised to give examples the Intranet Benchmarking Forum highlighted as global best practice. The first example was about our content.  IBF said all pages across BT’s intranet contain author and date information. My next example is about how involving everyone can make your intranet more valuable to your organisation.  IBF said BT’s intranet supports our values to be open and straightforward in dealings with colleague...

Source: markmorrell.wordpress.com Posted by markmorrell 678 days, 12 hours, 1 minute ago

Put simply, Enterprise 2.0 is the use of Web 2.0 tools in a commercial/business context where business value is determined through the contributions of participants.

Web 2.0 is the term for web-based tools and services that enable (and often improve with) user participation. The most well-know examples of this technology is found in sites like YouTube and Amazon where user ratings make it easier for other users to find what they are looking for, or Wikipedia, where users provide all of the content. The majority of these technologies began with consumer-facing sites, but it didn’t take long for people to find ways of applying these ideas to the enterprise.

(Enterprise 2.0 is also commonly referred to as Enterprise Web 2.0, Enterprise networking and Intranet 2.0. Intranet 2.0 is the use of Enterprise 2.0 technologies within the intranet. For the purposes of this article we will refer to Enterprise 2.0 technologies.)

Source: advice.cio.com Posted by bee 739 days, 15 hours, 55 minutes ago

The original intranet, intranet 1.0, typically began as a nothing more than a technology outpost under some techie’s desk in the corporate basement. The first version of this intranet was nothing more than a welcome page, perhaps a name and a phone number, and a simple welcome message.

*Intranet 1.0 grew and evolved rapidly, more so at some organizations than others, but in some respects, faster than corporate websites who had a few years’ head start with the advent of the ‘super information highway’ *

Source: intranetblog.blogware.com Posted by bee 763 days, 15 hours, 23 minutes ago

I’m a big fan of Twitter. I love it for the flow of information. It’s a great tool to measure the “pulse” of your industry. The amount of idea and knowledge sharing keeps me glued to my TweetDeck screen throughout the day. But what I love most about Twitter is that everything is in short, sweet snippets. I’m an addicted speed reader. I need short bursts of data or I’ll be distracted by the million-and-one things I have to accomplish in my day.

Source: blogs.intranetconnections.com Posted by bee 775 days, 16 hours, 38 minutes ago