With social media tools present on over 87% of organizations’ intranets (regardless of organization size) no one can dispute the impact these tools will have on business and internal communications. But in order for employees to adopt them as critical business tools an effective training program needs to be part of your social intranet strategy.
Gartner predicts by 2014, 20% of organizations will rely on social media rather than email as the primary vehicle for interpersonal communications, mirroring our experience in which the intuitiveness and social appeal of this new technology is displacing e-mail in our internet activity.



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