Your comms are boring | kilobox communiqué

Where’s the pleasure in reading the communications you broadcast? Considering that every other medium screams for your audience’s attention and delivers mind-ticklingly pleasing experiences, perhaps our internal communications could be better.

I believe we have to craft our communiqués around the needs and expectations of the reader. This can be in direct opposition to what the content expert or manager above you might desire. Managers often start from a place of ‘we need to tell people’ when really we should be thinking of what our readers may want to do and want to know.

Source: kilobox.net Posted by adminadmin 651 days, 13 hours, 50 minutes ago
Tags: Communication, Content, Writing category: Content & Communication
Clicked: 7

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